Pass contact property values with hidden form fields

Hidden form fields can be used to pass values into contact properties on a contact record without requiring the contact to fill in that information on the form.

For example, when a contact submits a Request a quote form, you may want them to automatically have a Status of Open. A hidden field can be used to set a value of Open on the Status contact property without the need for the contact to explicitly fill out that form field.

• In your HubSpot account, navigate to Marketing > Lead Capture > Forms.

• Click the name of a form or create a new form.
• In the form editor, hover over a form field to make hidden and click the pencil icon edit.

• In the left pane, select the Make this field hidden checkbox.
• Next, specify the value to pass into the property on the contact record when the form is submitted. This varies depending on the property field type:
  • Date picker/Number/Single-line text/Multi-line text: enter the value in the Default value text field
    
    
  • Dropdown select/Multiple checkboxes/Radio select: select the value from Field options.
    
    
  • Single checkbox: click to toggle the Select checkbox by default checkbox on.
    
    

• In the top right, click Publish.