Last updated: June 26, 2020
Last updated: June 26, 2020
A Sender Policy Framework (SPF) is used by recipients' email servers to verify the identity of the sender. As an Email Service Provider, HubSpot already has an SPF policy that covers marketing emails sent through our shared servers.
You don't need to add HubSpot to your SPF record unless you're using a DMARC policy to customize your domain authentication, or if you already have an existing SPF record. While you don't need to update your SPF record, it's always recommended to connect your email sending domain.
Please note: always check with your IT department before making changes to your DNS records.
For instructions on adding the new value to your DNS, refer to documentation from your provider (i.e., GoDaddy).